Cape Town, South Africa
The Symphony of AI and Humanity in Your Brands’ Colour Therapy
Colour therapy in branding is the strategic use of colours to evoke emotions, influence perceptions, and shape consumer behavior through your marketing and brand...
Boost your e-commerce strategy with brand storytelling
We are on the brink of an era dominated by E-commerce and exciting new technologies becoming available to do things in digital that you’ve...
Cancel Culture: How to prevent tone-deaf marketing
Brands that fail to be sensitive and tactful in their communication risk being subjected to 'cancel culture'.
The problem
Recently we have witnessed some serious marketing...
Harness hyper-personalisation with 3 data collection methods
In today's 'noisy' online sphere, the best way to differentiate your business is by delivering a personalised experience. After all, the first rule of...
5 reasons to refresh your website
Your website is one of the most powerful marketing tools available to your side hustle or small business, but it needs to be regularly...
Is email marketing still effective?
If you're debating whether to keep email marketing/newsletters as part of your strategy this year, or to put the budget and energy towards social...
What is remarketing, and how does it work?
Fun fact: You're going to lose 96% of the people who visit your site today. On average, only about 4% of site visitors convert...
Social Media: Think before you speak
“Think before you speak,” is a nugget of advice which most of us learnt at a young age and continue to see its practical...
Sales and marketing: Understanding the powerful interconnection
Understanding the powerful interconnection between sales and marketing that leads to top-line growth.
Business owners rightfully expect marketing activities to lead to sales, but how...
Cheap, free ways to grow your social media followers
Dylan Kohlstadt of Shift ONE Digital shares some practical, free ways of growing your social media followers:
1. Use Hashtags
Using hashtags in your posts means...
Sure-fire ways to grow your email newsletter subscribers
Email addresses are pure gold. You should encourage anyone who visits your site, your business or receives a quote on your services or products,...
5 Tips to create the perfect social media post
Writing s social media post sounds pretty straightforward right? How hard can it really be?Those of you that have tried your hand at a...
Brand strategy: What’s your story?
In today's ever-changing marketplace, it has become vital to connect any business with its brand, or brand story. Brands that define clarity on their...
Boost your e-commerce strategy with brand storytelling
We are on the brink of an era dominated by E-commerce and exciting new technologies becoming available to do things in digital that you’ve...
Cancel Culture: How to prevent tone-deaf marketing
Brands that fail to be sensitive and tactful in their communication risk being subjected to 'cancel culture'.
The problem
Recently we have witnessed some serious marketing...
Harness hyper-personalisation with 3 data collection methods
In today's 'noisy' online sphere, the best way to differentiate your business is by delivering a personalised experience. After all, the first rule of...
5 reasons to refresh your website
Your website is one of the most powerful marketing tools available to your side hustle or small business, but it needs to be regularly...
Is email marketing still effective?
If you're debating whether to keep email marketing/newsletters as part of your strategy this year, or to put the budget and energy towards social...
What is remarketing, and how does it work?
Fun fact: You're going to lose 96% of the people who visit your site today. On average, only about 4% of site visitors convert...
Social Media: Think before you speak
“Think before you speak,” is a nugget of advice which most of us learnt at a young age and continue to see its practical...
Sales and marketing: Understanding the powerful interconnection
Understanding the powerful interconnection between sales and marketing that leads to top-line growth.
Business owners rightfully expect marketing activities to lead to sales, but how...
Cheap, free ways to grow your social media followers
Dylan Kohlstadt of Shift ONE Digital shares some practical, free ways of growing your social media followers:
1. Use Hashtags
Using hashtags in your posts means...
Sure-fire ways to grow your email newsletter subscribers
Email addresses are pure gold. You should encourage anyone who visits your site, your business or receives a quote on your services or products,...
5 Tips to create the perfect social media post
Writing s social media post sounds pretty straightforward right? How hard can it really be?Those of you that have tried your hand at a...
Brand strategy: What’s your story?
In today's ever-changing marketplace, it has become vital to connect any business with its brand, or brand story. Brands that define clarity on their...
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