Cape Town, South Africa
The Symphony of AI and Humanity in Your Brands’ Colour Therapy
Colour therapy in branding is the strategic use of colours to evoke emotions, influence perceptions, and shape consumer behavior through your marketing and brand...
Turn Left Becomes Bloomberg Media’s Exclusive Ad Sales Partner in South Africa
Turn Left, a seasoned B2B specialist in media and marketing, has announced today it has become the exclusive ad sales partner for Bloomberg Media...
How to Use Storytelling That Resonates with Customers
One of the most profound ways to tap into the heart of emotional branding is through the art of storytelling. Stories have an incredible...
Hey Google! 5 Strategies for Voice Search Optimization
As the digital landscape evolves, voice search is emerging as a critical component of online search behaviour. “With the proliferation of new technologies like...
From Take-Off to Autopilot: Powerful Paid Digital Marketing Tools
In the digital age, small and medium-sized businesses (SMBs) have access to powerful marketing tools that can level the playing field with larger enterprises.When...
Emotional Branding: Build Lasting Customer Relationships
Brands are constantly vying for the attention of customers, and whether your business targets consumers or businesses, the power of emotional branding still applies....
The Journey from PR to Lead Generation: A Strategic Approach
While many businesses understand the importance of public relations to ensure their brand is positioned correctly with their target audience, some become impatient and...
Influencer Marketing: China’s Masterclass in Digital Commerce
When it comes to things digital, traditional wisdom has us looking to the US for inspiration. But in the rapidly advancing world of influencer...
Break the Scroll Cycle: How Brands can Beat Content Fatigue
It's estimated that approximately 500 hours of video are uploaded to YouTube every minute. In the digital age, where information creation, curation, and consumption...
TikTok LIVE introduces new rules and safety resources
TikTok LIVE will start rolling out new LIVE Monetization Guidelines and educational initiatives to further foster positive, authentic and joyful LIVE communities. The guidelines...
Direct marketing and POPIA: What you need to know
In February, the Information Regulator issued a noteworthy enforcement notice against a local training institution following a complaint regarding the company’s direct marketing practices.The...
AI-powered marketing: Changing the game
Artificial intelligence (AI) has transformed marketing and how marketers work over the past decade, giving us powerful tools to understand, engage with, convert and...
Integrated Marketing Communications Strategy: The long game
In today's turbocharged digital era, where info zips around faster than a Cheslin charge down, having a slam-dunk Integrated Marketing Communications (IMC) strategy is...
Turn Left Becomes Bloomberg Media’s Exclusive Ad Sales Partner in South Africa
Turn Left, a seasoned B2B specialist in media and marketing, has announced today it has become the exclusive ad sales partner for Bloomberg Media...
How to Use Storytelling That Resonates with Customers
One of the most profound ways to tap into the heart of emotional branding is through the art of storytelling. Stories have an incredible...
Hey Google! 5 Strategies for Voice Search Optimization
As the digital landscape evolves, voice search is emerging as a critical component of online search behaviour. “With the proliferation of new technologies like...
From Take-Off to Autopilot: Powerful Paid Digital Marketing Tools
In the digital age, small and medium-sized businesses (SMBs) have access to powerful marketing tools that can level the playing field with larger enterprises.When...
Emotional Branding: Build Lasting Customer Relationships
Brands are constantly vying for the attention of customers, and whether your business targets consumers or businesses, the power of emotional branding still applies....
The Journey from PR to Lead Generation: A Strategic Approach
While many businesses understand the importance of public relations to ensure their brand is positioned correctly with their target audience, some become impatient and...
Influencer Marketing: China’s Masterclass in Digital Commerce
When it comes to things digital, traditional wisdom has us looking to the US for inspiration. But in the rapidly advancing world of influencer...
Break the Scroll Cycle: How Brands can Beat Content Fatigue
It's estimated that approximately 500 hours of video are uploaded to YouTube every minute. In the digital age, where information creation, curation, and consumption...
TikTok LIVE introduces new rules and safety resources
TikTok LIVE will start rolling out new LIVE Monetization Guidelines and educational initiatives to further foster positive, authentic and joyful LIVE communities. The guidelines...
Direct marketing and POPIA: What you need to know
In February, the Information Regulator issued a noteworthy enforcement notice against a local training institution following a complaint regarding the company’s direct marketing practices.The...
AI-powered marketing: Changing the game
Artificial intelligence (AI) has transformed marketing and how marketers work over the past decade, giving us powerful tools to understand, engage with, convert and...
Integrated Marketing Communications Strategy: The long game
In today's turbocharged digital era, where info zips around faster than a Cheslin charge down, having a slam-dunk Integrated Marketing Communications (IMC) strategy is...
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